About Us
Our Team
Genie Fuller, Founder and Principal
Genie Fuller began her career in financial planning and insurance has spent nearly 20 years putting that expertise to work perfecting a goal-shattering business development strategy. A master at generating referrals for profitable new business, Genie's mission is to help her clients capitalize on their most important assets, the contacts of both their client base and business associates.
Genie is passionate about making connections happen and is the author of three books on the subject: Winning the Referral Game , The Network Leadership Manual and Winning Referrals Achievement Guide.
Margaret Wolford, Principal
Margaret Wolford has more than 20 years of finance experience and has been an active participant in Houston's business community since 1985. With a special gift for generating big results on small investments, Margaret has led teams of business development officers in cultivating new clients and expanding revenues from existing clients.
Margaret zealously directs her clients' business development efforts, specializing in strategies for professional services firms and financial institutions, providing clients with the tools and processes to increase shareholder value.
History
Genie Fuller founded CEO Network Partners in Dallas, Texas in 1988. What started as one referral group expanded to 10 across the Dallas-Ft. Worth Metroplex in only 15 months. Following this rapid growth, Fuller began providing consulting services to local accountants, lawyers and bankers, teaching them how to obtain referrals using the system she had developed. The firm gained national attention from financial advisors and expanded from coast to coast in 1992.
By 1998, Fuller had developed a learn-by-doing business development methodology called Winning Referrals as a complement to the firm's consulting services. In 2003, Fuller partnered with Margaret Wolford, a respected business development professional from the banking industry, augmenting the firm's service offering.
In 2007, CEO Network Partners launched its Board of Advocates program, a revolutionary approach to collaborative marketing among select groups of executives. With more than 40 years combined experience in the financial arena, CEO Network Partners shows its clients the quickest way to the right people.
The Rule of
Proper Preparation
Productive endorsements require you to prepare advocates to find and/or recognize both current and future prospects, as well as coach them with success stories so they will effectively endorse you for larger, quicker sales.
Winning the Referral Game, by Genie Fuller is a valuable
book teaching how you can create an income stream for life.